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Blog Articles & Video August 2021

CohnReznick pledges $100K to American Cancer Society study

Top 20 Firm CohnReznick has pledged $100,000 to the American Cancer Society to fund multiyear research examining the effects of housing discrimination on cancer cases. The study, “The Systemic and Biologic Impact of Housing Discrimination on Cancer Risk and Access to Cancer Care,” will take place over a four-year period

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7 Ways to Build a Better CPA Marketing Budget

COVID-19 shook the global marketplace. Overnight, businesses large and small had to find their footing in a radically adjusted world — with no clear roadmap for success. While some firms struggled, others found ways to thrive. As priorities shifted, how we communicated with clients and prospects changed as well. Now,

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How to Prospect to Your Firm’s Niche

In an ideal world, once your firm selects a niche, your target clients would pop up and come to you. But in reality, you need to go to them. I’d like to share the steps we take to prospect and tweak them to apply to a CPA firm’s ideal clients.

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What IRS Forms Are Right for Freelance Writers?

Your freelance writer clients will always have write-off questions for you. As such, here are some pointed answers in the final article in this series on the correct forms to use for royalty reporting. A recent question came in from a freelance writer, claiming that some of her fellow self-employed

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Robust financial reporting provides the key to business performance

Informed business decisions require accurate financial information and solid internal controls. Whether dealing with an internal audit function, the board of directors, an external audit firm or shareholders, every organization should do what it can to ensure a robust financial reporting process supported by strong controls. Financial systems are the

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The Pros and Cons of Buying Real Estate as an LLC

Investing in real estate is a great way to build wealth, and it’s a strategy that is increasingly used by businesses, rather than individuals. Because of this trend, many individuals who are interested in investing in real estate for the first time may be wondering whether they should buy an

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How advisory services are transforming accounting

A funny thing happened to accountants when the U.S. Small Business Administration launched the Paycheck Protection Program. There, amid the chaos of the early days of the COVID-19 pandemic, with many of us still juggling the transition to remote work and all of us worried about the uncertainty ahead, accountants

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Don’t Panic! 3 Ways to Fix “MYOB Error 9004”

MYOB is a business tool that lets its users create and manage payroll, accounting, POS, and tax operations. Users often confront technical bugs when operating the application. “MYOB Error 9004” occurs while a user tries to run the accounting data in MYOB. The text that usually appears with the error

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The marriage of private equity and public accounting

Accounting Today recently reported on the trend of private equity investments in the public accounting profession. How does this work in light of the fact that: (1) Licensed CPA firms must be at least majority-owned (and in some jurisdictions, 100%-owned) by licensed individual CPAs, and (2) Even when non-CPA ownership

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